If you’re someone getting started on TikTok, looking for a jumpstart, or someone who’s been trying hard for months to get a hit video but it just doesn’t seem to happen, you’ve come to the right place. TikTok is one of the world’s most leading social media platforms and going viral on it not only ensures popularity but also promises a good income as well. But here’s the catch– not everyone ends up getting that success. TikTok has a specific algorithm design, and once you understand that, you’ll know how to shift it in your favor and get your first viral video.
Keep it Trendy
Every week, there is a new trend in the market and people rush to use it for their videos. This is because, after a week or two the trend is going to seem old and everyone would be moving towards a newer one. You want to be the person who tries the latest trend or challenge as soon as it hits the market. That will put your video at the top of the TikTok algorithm, earning a great chance at going viral.
Keep it Crisp
Every time you post a video, TikTok pushes it on the ‘For You’ page of a number of people. If they open it and watch it till the end, it pushes the video further to even more people and so on. Hence, you’d want your video to be short and crisp, so that people don’t end up getting bored by it. The more views and replays it gets, the more support it’ll get from the algorithm.
Grow Your Base
You want people to interact with your posts. The best way to do it is to establish communication with people who you think might enjoy your content. Give them a follow, check out their content and most likely they’ll check out yours too. Interact with the comments you get. If this doesn’t work, you can get a jumpstart by overnight getting followers and likes online.
Hashtags are an efficient way of getting your video categorized with others that have similar content or audios. This helps appeal to people that already like that type of content. For instance, if you like creating TikToks of your cat, you can use hashtags related to animals. This will push your video to everyone who usually sees videos about animals, increasing the chances of getting new followers as well.